Care.com

Care.com, the largest and fastest growing online family care service, needed help to strategically and creatively craft quality communications to reach millions of people every day across various CRM, organic & paid social, and acquisition platforms. Additionally, I partnered with Care@Work to create collateral for Care.com B2B clients and managed a small, but talented team of copywriters and designers.

  • CRM content strategy
  • Social media strategy
  • Copywriting & creative direction

CRM


Instagram Story: Mothers Day


Mailers


Paid Social Media Advertising